Finding Purpose: Unlocking your Organization’s and Individual Potential

For 20 years, I was a Fortune 500 executive, climbing the corporate ladder and achieving success. But when I launched my startups, I failed. Instead of giving up, I used those failures as a stepping stone to discovering what went wrong.

I realized I had lost my purpose. In my successful corporate career, I had always been purpose-driven, but somewhere along the way, I lost that spark.

My journey of self-discovery led me to the Japanese philosophy of Ikigai, which helped me reshape my path and anchor it in purpose. The result? In just 7 years, I co-founded five purpose-driven startups that impacted over 500,000 lives and achieved incredible financial success.

If you are craving purpose, let’s work together. As a keynote speaker at global events and executive sessions for teams at Fortune 500s, Nonprofits, and Foundations, I’ve inspired individuals and leaders to start charting a purpose-driven path.

Start Now

Let’s discuss your event or team needs

90 minutes to unleash the power of a purpose-driven approach

Through compelling storytelling and real-life case studies, I inspire audiences to seamlessly integrate purpose into their strategies for financial success and positively impact society.

Attendees get inspired to craft a plan of action to turn their ambition into reality using the Ikigai framework: the intersection of what you love, what you’re good at, what the world needs, and what you can be paid for.

Each speech or team session is customized for the specific audience based on their organizational goals, current challenges, the fundamental concepts of a “purpose-driven professional life,” and how to connect it with corporate and individual goals.

Speaking Engagements: I’ve been invited to talk about “Finding Purpose: Unlocking Your Organization’s and Individual Potential” at global conferences, universities, and events hosted by Fortune 500s, Universities, and Governments in the US, Canada, Latin America, Europe, and China.

Purpose-driven executive sessions: with teams of up to 20 individuals to kickstart a journey to align their careers with their values and passions and establish the foundation to operate as a purpose-driven organization that achieves financial success while making a positive impact.

Frequently Asked Questions about a Purpose-Driven Approach

Do I need to work at a nonprofit to have a purpose-driven career?

A purpose-driven career is not limited to working at a non-profit organization; it can be cultivated in any type of organization. It’s up to you to discover your purpose and find ways to align it with your current role and employer or find opportunities outside your current role that align with your purpose.

Can a for-profit organization be purpose-driven?

Absolutely! every organization, regardless of its industry or sector, has the potential to be purpose-driven. It’s not about the specific industry or sector; it’s about the mission, vision, and values that guide the organization.

Can you provide an example of chartering purpose at a for-profit organization?

I worked with the CEO of a gaming company. They have a mission statement of providing the best gaming experience for their customers. We worked together on defining a greater purpose of fostering a sense of community and connection among players and using their platform to promote education and learning.

Are there measurable benefits for organizations embracing a purpose-driven charter?

Studies from Deloitte and Harvard have proven that companies with a strong sense of purpose outperform their competitors who just focus on profits. A clear sense of purpose lights a fire under your team; they’re more engaged, motivated, and productive, leading to increased innovation and customer loyalty, among other benefits. So, don’t just chase profits; chase your purpose and experience great results!

Experience and Purpose

I am a results-driven leader passionate about creating positive change through technology and creating purpose-driven teams and organizations. My corporate experience includes launching over 50 successful global products and programs at Microsoft, where I co-founded Office Live, led SB innovation at MSN, and led global sales and marketing to small businesses and mid-market, at Yahoo as Global VP of Product, ABB (Latinamerica), and Xerox. I co-founded several successful startups, including Giving Tech Labs, VidaNyx, X4Impact, Giving Compass Network, Suvotek, Optio3 (acquired by CoreStack), and Global Market Insite (acquired by Kantar).

This experience gave me a unique perspective on innovation in the business world in the broader context of social impact, and I can identify and capitalize on new opportunities. I am passionate about making a difference in the world.

I believe in building diverse and purpose-driven teams with clear goals and data-informed strategies that drive innovation and achieve the best possible outcomes. I have a proven track record of building teams that are not only diverse but also committed to a common purpose, which in turn drives better results.

Let's work together to unleash your potential and make a meaningful impact.

Luis J. Salazar

Driving Impact Together

We've worked with some of the world's most respected and impactful companies, from cause-driven organizations to social impact tech startups. We have helped them with Digital Transformation, Capitalization, Fundraising, Applied Data Sciences, Product Strategy, and Sustainability via Revenues.

Trust us to lead you on your journey to success and take your impact to the next level with a purpose-driven approach.

Be Purpose-driven and unleash individual and organization’s potential

Invest in yourself and your organization today, and start living a purpose-driven successful career!

Contact Us

This form is protected by reCAPTCHA, the Google Privacy Policy, and Terms of Service apply.
Share This